In our continuing series on how to Prepare for the Upswing, we discuss several low cost options for inclusion in a customer feedback loop. Recession or not, gathering customer feedback is always a great idea as the best companies are distinguished by exceptional customer service. During a recession when there are fewer disposable dollars, small [...]
This is the fourth post in a monthly series dedicated to preparing your business for the upcoming economic recovery. Today, I discuss gathering competitive intelligence, one form of market research which can easily be performed by the small business owner in preparation for business growth. Market research is the foundation of business strategy. Good market [...]
Every economic recession comes to an end and this one is no different. Will you be ready? Today I begin a new blog series to outline smart moves you can make now to prepare you for the upswing when it comes. Innovation does not take a break during a recession as witnessed by the success [...]
Two climbers from Crestock Stock ImagesIf you run a business, you know how essential it is to regularly monitor and measure the vital signs of your business, such as sales, profits, and project milestones. No matter your size, very simple processes can be put into place in a few key operational areas which can scale [...]
Over the holidays, I caught up on some much needed rest, relaxation, and reading (love my Kindle!) I was looking for inspiration and found it in two books which are now among my personal favorites. I share them with you for encouragement as you begin the New Year and New Decade. Ignore Everybody: And 39 [...]